Host · The AI-Native Shift - Beyond Industrial Defaults, Value-First Platform: AI Data Readiness and 2 more

Erin Wiggers
HubSpot & AI ArchitectGeekeri
Driving predictable revenue at scale through AI and RevOps architecture that eliminates friction
- Episodes hosted
- 7
- Episodes as a guest
- 4
- Shows
- 4
- Full Stack Development
- AI Engineering
- Service Delivery
Episodes with Erin
7 hosted · 4 as a guest
On air with Erin
Chris Carolan and Trisha Merriam
Also on these shows
People Erin makes shows with.
Transformation Catalyst: Helping Organizations Escape Complexity
I design and build AI agents, automations, and integrations, with a particular focus on HubSpot and RevOps. I work with agencies and operators to turn real workflow problems into practical systems that actually get used.
As a RevOps leader for B2B SaaS companies, I specialize in building high-impact, efficient go-to-market systems that align marketing, sales, and customer success.
Shows
The shows Erin hosts.
Singularity Soothsayers
Navigating the AI singularity with Nico Lafakis, Erin Wiggers, and Chris Carolan
15 episodes
Open the showThe AI-Native Shift - Beyond Industrial Defaults
The industrial defaults — approval required, dependency by design, compliance as the thing you measure — are being rebuilt into AI. Each week, three operators test one Value-First belief against systems they actually run.
8 episodes
Open the show
Value-First Delivery
Bridging AI Engineering and Business Transformation
2 episodes
Open the show
Value-First Platform: AI Data Readiness
Value-First Platform explores AI-powered data strategies and platform optimization—how organizations prepare their HubSpot infrastructure to leverage AI capabilities effectively.
17 episodes
Open the showMore of Erin’s work
Clips · 33
- Let it surface the decisionThe AI-Native Shift - Beyond Industrial Defaults · Oct 7, 2026
- Where AI should not decide first, in practiceThe AI-Native Shift - Beyond Industrial Defaults · Oct 7, 2026
- Pray that nobody read itThe AI-Native Shift - Beyond Industrial Defaults · Oct 7, 2026
and 30 more
- Shadow decisionsThe AI-Native Shift - Beyond Industrial Defaults · Oct 7, 2026
- Stakes, three options and a defaultThe AI-Native Shift - Beyond Industrial Defaults · Oct 7, 2026
- Thorough is the human's jobThe AI-Native Shift - Beyond Industrial Defaults · Oct 7, 2026
- What do you always want to decide on?The AI-Native Shift - Beyond Industrial Defaults · Oct 7, 2026
- Friction in all directionsThe AI-Native Shift - Beyond Industrial Defaults · Sep 9, 2026
- How you measure a role whose output is other people's work getting easierThe AI-Native Shift - Beyond Industrial Defaults · Sep 9, 2026
- Nobody hired for this seat: how the engagement started and the two qualificationsThe AI-Native Shift - Beyond Industrial Defaults · Sep 9, 2026
- Step one is not architecture: Trisha's surprise and 'my first question is why'The AI-Native Shift - Beyond Industrial Defaults · Sep 9, 2026
- Why the out-of-the-box AI build keeps selling: and why trust is the commercial constraintThe AI-Native Shift - Beyond Industrial Defaults · Sep 9, 2026
- Nobody puts their name on itThe AI-Native Shift - Beyond Industrial Defaults · Sep 9, 2026
- Not using it is a choiceThe AI-Native Shift - Beyond Industrial Defaults · Sep 9, 2026
- The capability questionThe AI-Native Shift - Beyond Industrial Defaults · Sep 9, 2026
- The job-on-top refusalThe AI-Native Shift - Beyond Industrial Defaults · Sep 9, 2026
- The person who hit the wallThe AI-Native Shift - Beyond Industrial Defaults · Sep 9, 2026
- The second thing is an opinionThe AI-Native Shift - Beyond Industrial Defaults · Sep 9, 2026
- Once you can see the ROI, it's crazy highThe AI-Native Shift - Beyond Industrial Defaults · Sep 2, 2026
- What happens if you do nothing?The AI-Native Shift - Beyond Industrial Defaults · Sep 2, 2026
- You need guardrails - and a way to break out of themThe AI-Native Shift - Beyond Industrial Defaults · Aug 12, 2026
- It's called the dreaming processThe AI-Native Shift - Beyond Industrial Defaults · Aug 12, 2026
- Control is the inverse of trustThe AI-Native Shift - Beyond Industrial Defaults · Aug 5, 2026
- You are asking for a complimentThe AI-Native Shift - Beyond Industrial Defaults · Aug 5, 2026
- Memory that fades instead of hoardingThe AI-Native Shift - Beyond Industrial Defaults · Jul 29, 2026
- "You said never do this. So I'm not going to do it."The AI-Native Shift - Beyond Industrial Defaults · Jul 29, 2026
- Encode the win, not the mistakeThe AI-Native Shift - Beyond Industrial Defaults · Jul 29, 2026
- Gaps in your data invite the agent to make assumptionsThe AI-Native Shift - Beyond Industrial Defaults · Jul 22, 2026
- Memorize an entire book, then go do a taskThe AI-Native Shift - Beyond Industrial Defaults · Jul 22, 2026
- Can you see everything without flipping to ten tabs?The AI-Native Shift - Beyond Industrial Defaults · Jul 22, 2026
- Just enough autonomy, still steering the shipThe AI-Native Shift - Beyond Industrial Defaults · Jul 8, 2026
- What is the blast radius?The AI-Native Shift - Beyond Industrial Defaults · Jul 8, 2026
- But you do. You do control so many of the inputsThe AI-Native Shift - Beyond Industrial Defaults · Jul 8, 2026
Apps
What Erin has built.
- Dealwyzer
About Erin
Full Stack AI Engineer and founder of Geekeri. Deep expertise in HubSpot CMS development and AI integration. Known for solving complex technical challenges and crafting solutions that set businesses up for future success.
Working together since July 8, 2026
11 episodes across 4 months.
- July 20263 episodesThe AI-Native Shift - Beyond Industrial Defaults
- August 20262 episodesThe AI-Native Shift - Beyond Industrial Defaults
- September 20261 episodeThe AI-Native Shift - Beyond Industrial Defaults
- October 20261 episodeThe AI-Native Shift - Beyond Industrial Defaults
Want to make something with Erin?
The shows are open. So is the room where the work actually happens.