You can't learn this without building.
That's the whole premise. Not a course you finish and forget — a real artifact you build, live, with people on the same path. Here is what that actually means.
What you walk away with — 3 artifacts
- A configured Customer Value Platform
- A working agent on valuefirstagent.com
- A data model your team can read
The premise
Building is the lesson, not the homework.
Most learning makes you watch first and apply later — if ever. We invert it. The watching is the on-ramp; the building is the learning. You don't understand the Four Unified Views because someone explained them. You understand them because you configured a portal to express them and an agent read a real record back to you.
That's why the live thing leads. A recording can show you the work. Only the room — a cohort, the weekly clinic — can get you unstuck while you do it yourself. See what is live in the Academy.
What you walk away with
Every path ends in something that runs.
Not a certificate of attendance. A real artifact — configured, deployed, and (most often) an agent your team can actually use.
A configured Customer Value Platform
A HubSpot portal set up the Value-First way — objects and properties that express the Four Unified Views, the Value Path as a real property, the relationship network made visible.
A working agent on valuefirstagent.com
Every path ends in an agent you build and run: a UCV-reader, a methodology coach, a cross-team-context reader, a schema-explainer. Real input, real output, against your own work.
A data model your team can read
An object-and-association map designed in the simulator, deployed for real, and documented in plain language by an agent — tribal knowledge turned into something shareable.
Where the build becomes real
valuefirstagent.com is where your agent lives.
The artifact for most paths is a working agent. valuefirstagent.com is where you build it for real — and where it stops being a learning exercise and becomes something your team can run against its own work. That's the handoff: you learn here, you build there.
The next step
You're building. Here's where it goes next.
And then, the rest of the path:
Pick a path, and build it live.
Six learn-by-building paths, each ending in a real artifact. Start where you are.