MediaClipThe AI-Native Shift - Beyond Industrial Defaults

Trust by proxy

October 16, 2026

1:06

Whenever you're the one introducing the AI, people are rightfully wary. You built it, so they assume you have an agenda.

My co-host Erin Wiggers on what helps:

"So I think winning over even one or two advocates that will become champions for you, it means so much more coming from them."

"…you're almost getting trust by proxy. I don't have to win over everyone all at once right out of the gate."

You don't have to convince everyone. Win over one or two people who'll tell the others.

Where this came from

The Trust Ladder: From Summarize to Act — AI Readiness, Part 2

Watch the full conversation this clip was pulled from.