The Language of Value
Change the word and the work changes. Live every weekday at 7:15 Central.
Most of the words a business runs on arrived with an operating model it has already outgrown. Funnel. Go-to-market. Conversion. They sound neutral, and they are not — each one quietly decides what a team is able to see and what it never thinks to ask. The Language of Value is thirty minutes live every weekday morning with Chris Carolan, working through five short sections: one word to swap, one pattern that gets worse the better you get at it, one seat from the AI operating roster introducing itself in its own voice, one term the AI-native era requires that the industrial one never needed, and one thing we got wrong in the last day. You leave with one move.
This show has its own home.
The Language of Value runs its own site at ainativeshift.com — the full schedule, the hosts, and how to be part of it live there. Studios is where it connects to the rest of the work.
Episodes
New episodes are on the way. In the meantime, the rest of the media is one tap back.
The next step