Media Value-First Scoring

Who Are We Lead Scoring Anyway?

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Most teams build lead scoring for net-new business, then wonder why it breaks when they try to identify upsell opportunities. Or they score everyone the same and can't tell the difference between a first-time buyer and a customer exploring additional products. In this episode, we tackle the question

The next step

You just watched the work. Here is how you do it.

Build something realTake what you learned and build something concrete. valuefirstagent.com is where your build becomes a working agent.valuefirstagent.com(opens in a new tab)

And then, the rest of the path:

  1. Join the conversationainativehumans.org(opens in a new tab)
  2. Practice with peersComing soon
  3. Teach the next personthe Academy