Get the next conversation in your inbox

One signal-dense note when a new episode lands. No noise.

Join the list
Media
Let's Build DailyEpisode 144

Let's Build HubSpot Onboarding with Willem Reus - Continuous Onboarding w/ HubSpot Academy

Host: Chris Carolan · Guest: Willem Reus

September 8, 2024

In this conversation, Chris Carolan and Willem Reus discuss the importance of onboarding and adoption in HubSpot. They emphasize the need for continuous learning and training to ensure that users get the most out of the platform. They also discuss the challenges of onboarding and how to create a scalable onboarding process. They highlight the HubSpot Academy as a valuable resource for training and suggest creating curated playlists to guide users through the learning process. They also mention the potential for AI to assist in personalized onboarding. The conversation concludes with a preview of the next episode, which will focus on in-app guidance with a special guest.

Key takeaways

Onboarding and adoption are crucial for getting the most out of HubSpot.

Continuous learning and training are necessary to keep up with the platform's updates and new features.

Creating a scalable onboarding process is a challenge, but it is essential for successful adoption.

The HubSpot Academy is a valuable resource for training and learning.

Curated playlists can guide users through the learning process and ensure they get the right content for their needs.

AI has the potential to assist in personalized onboarding and training.

In-app guidance, such as Superd, can enhance the onboarding experience.

The next episode will focus on in-app guidance with a special guest.

Chapters

  1. 00:00Introduction and Setting the Stage
  2. 01:36Transitioning from Onboarding to Continuous Flow
  3. 03:18The Importance of Onboarding for the Long Term
  4. 05:31Building Internal Training Resources
  5. 07:31The Challenge of Education in Onboarding
  6. 10:44Becoming an Expert in a Moving Thing
  7. 13:35Creating Curated Playlists for Onboarding
  8. 21:31The Potential of AI in Onboarding
  9. 24:54Enhancing Onboarding with On-the-Go Videos
  10. 26:21Building Bridges and Overcoming Resistance
  11. 29:19Preview: In-App Guidance with a Special Guest

Keep learning

You just watched the work. Now build it.

The next step is doing it yourself — live, with people on the same path.

Get the next conversation in your inbox

One signal-dense note when a new episode lands. No noise.

Join the list