Let's Build DailyEpisode 96
HubSpot Strategy for Building Data-Driven Audience Understanding
- Chris CarolanHost
- Joshua OakesGuest
August 1, 2024
HubSpot's true power isn't in individual features - it's in building genuine understanding of your audience throughout their journey. Default properties and basic segmentation aren't enough to understand who you win with and why. You can capture and leverage critical context about buyer motivations,
The guest
Joshua Oakes
Value Path & Audience Growth Strategist
Joshua spent years consulting with organizations to help them solve product marketing and customer acquisition challenges.
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You just watched the work. Now build it.
The next step is doing it yourself — live, with people on the same path.
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