MediaClipValue-First AI Daily

You're doing it wrong

October 23, 2026

0:41

Rolled out AI and waiting for the bottom line to move?

On Thursday's show my co-host Nico Lafakis made his case that "the ROI (return on investment) of efficiency is time saved. There's no other way to measure it."

His picture of the mistake: you "keep sitting there saying, oh wait, we'll see it on the bottom line. We haven't changed anything else. We've kept all of our other processes exactly the same," and still expect the bottom line to rise because you rolled out AI.

His verdict: "You're doing it wrong."

If you're trying to show what AI has done for your business, this is his argument for measuring the time first. It's Nico's case, not a result of ours.

Watch the episode: https://valuefirststudios.com/media/episode/vf-ai-daily-2026-10-22

Where this came from

Taking the Business Apart to See How It Works

Watch the full conversation this clip was pulled from.