MediaClipThe Value Path

Be realistic about what value is measurable

July 9, 2026

1:05

"I'm not saying don't measure, but be realistic about what value is measurable." Champions are not employees with punch lists that roll up to a board metric. Framework attribution: Joshua Oakes / Who First.

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Where this came from

The Value Path - Jul 9, 2026

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The next step

That's the moment. Here is how you make it yours.

Build something realTake what you learned and build something concrete. valuefirstagent.com is where your build becomes a working agent.valuefirstagent.com(opens in a new tab)

And then, the rest of the path:

  1. Join the conversationainativehumans.org(opens in a new tab)
  2. Practice with peersvaluefirstcollective.com(opens in a new tab)
  3. Teach the next personthe Academy