Not tech savvy, or never set up?
October 21, 2026
1:31
One of the best sales reps on the team wasn't using the CRM, and everyone had an easy reason ready: he's not tech savvy.
It first happened to me in 2020, with a Salesforce adoption problem. Here's what turned out to be true:
"Three months in, he didn't have the same permissions as everybody else. So there's no chance of him even being able to adopt the system that you made for him."
"Well, you just discovered why. You didn't set it up."
Before you decide someone isn't a fit for the tool, check whether the tool was ever set up for them.
Where this came from
The Right Context at the Moment of Choice — AI Readiness, Part 3Watch the full conversation this clip was pulled from.
The next step
