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Coaching the customer agent is indirect coaching about your own process

October 29, 2026

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If you've ever held back a coaching note because of how the person might take it, here's why coaching a customer agent is different.

Coaching it is "basically indirect coaching about your process."

The part that matters to me: you don't have to learn everything about AI to do it. You can just ask Breeze.

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The next step

That's the moment. Here is how you make it yours.

Build something realTake what you learned and build something concrete. valuefirstagent.com is where your build becomes a working agent.valuefirstagent.com(opens in a new tab)

And then, the rest of the path:

  1. Join the conversationainativehumans.org(opens in a new tab)
  2. Practice with peersvaluefirstcollective.com(opens in a new tab)
  3. Teach the next personthe Academy