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Rochester HUG goes monthly

October 28, 2026

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A quarter's worth of HubSpot updates is too much for one session. Zach Hussion on what he's changing with his Rochester HUG (HubSpot User Group), which went virtual: "it's just way too many things to cover if you do a whole quarter worth of updates. And so we're going to just do it monthly."

Later, he wants to mix in topic sessions, like how to build an agent and some admin work, "going a little deeper and doing some more show, just not tell."

If you're keeping a team current on HubSpot, that pace is the problem. As Zach says, "we're doing our best to try to keep up."

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