MediaClip

Does your RevOps person live past closed won?

October 26, 2026

0:37

Who at your company owns the revenue lifecycle after the deal closes? I asked on the show: "What are the chances that your RevOps person, your revenue operations person, is actually responsible and accountable for end-to-end revenue lifecycle, which means collections and the invoicing side of things?"

My experience: "It's rare for me to find somebody that is the RevOps person that lives past closed won." Then you have finance on the other side, the ones who "actually own quote-to-cash."

If nobody can name who owns it end to end, settle that before you choose the tool.