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Change "users" to "admins"

October 22, 2026

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One word in HubSpot's Breeze Assistant pipeline update caught my attention: users. The update says these changes can be made as users use, manage and build their pipelines anywhere in the product.

My view: "highly unlikely that we want any lay users doing this ever." Changing the word to admins, "that's a step in the right direction." And I mean "the real admin. Like the person who owns the system, not just the random super admin."

If you run a portal, decide who you'd want asking Breeze to restructure a pipeline.

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