You no longer have to wait for a payment to fail before you can send someone the link to fix their card.
HubSpot's update lets you copy the buyer-facing update payment method link for any subscription that wasn't generated from a contract, whatever the payment status. Until now it only appeared after a payment failed. Casey Hawkins put the change plainly: "it sounds like you could only update your payment method for a reoccurring payment after the payment has failed." Now you can do it any time.
I only know what the word dunning means because I put an agent team on our Hubsessed monitor. It watches Beehiiv and Stripe, catches the failed payments, and tells me the link is still out. The way it ran, you let the retries happen, three of them, before you could step in. I'm interested in catching it on the first try, or before.
If a buyer says their card is expiring or they're switching cards, send the link right then. My one question is why there are so many permission gates around grabbing it.
The next step