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Build your answer on AI spend before the CEO asks for it
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One question is headed for every team spending on AI. Lauren Ryan, a HubSpotter in sales, said it better than I could: "as a CEO of this company, show me everything we're spending on AI and tell me why and what measurable impacts did it have?"
Her advice for getting ready is three steps. Define what you're trying to solve, list the options, and quantify the upside. Then a year from now you can explain whether there was delivered value against the metric you defined.
I'd love to hear HubSpotters talk about how they're doing this.
The next step